BizTrek

Product Creator:  BizTrek was set up in 1994 by Gil Gerretsen.

Overview:  BizTrek offers companies practical tips and advice on how to grow a successful small business. The BizTrek approach is to encourage firms to develop, test and master the marketing approach that works for them, cutting out expensive consultants, training and resources. He aims for business owners to become proficient in the practical aspects of day-to-day marketing.

His product is based on '12 MerketingTriggers' and are promotoed through online workshops which cover training as well as audits, through the BizTrek online Guild community and via licensed and local BizTrek mentors.