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Marketing tools & software
In this category you'll find software and scripts to help build components of your marketing and advertising campaigns. Many of these products are user friendly tools designed for people with little or no computer experience. The products are divided according to the end product such as how to build a landing page, or how make and implant a video onto your website or blog.
 Product Creator: The Internet Marketing Centre provides entrepreneurs with tools and training to develop and grow online businesses.
Overview: This site promotes a complete ebuilding tool for online business owners with all levels of experience and expertise. It provides a step-by-step suite of business-building products from identifying lucrative markets to creating websites and from creating sales copy to accepting payments.
The site aims to 'turn browsers into buyers' and includes a mix of information, software and training. Some indivudual products, such as regular guides have monthly fees. There are also free trial products and free articles on topics such as affiliate marketing, blogging, copywriting, key words, social marketing and more.
The membership site can be trialled for 30 days for $2.95 and then costs $47. The training, tools, resources, guides and software on offer are available at a range of levels and prices.
Price: various
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 Product Creator: Ryan Deiss' strategies are centered upon how to sell the same product in different ways.
Overview: Ryan Deiss encouages consistent income using his 'Automated Selling Machine' software, scripts and tools. This system automates the sales and marketing function of products and sites. Areas covered include product launches, traffic building and ongoing marketing techniques.
Price: $197
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 Product Creator: Fabian Tan's step by step system on how to increase site traffic and encourage sales.
Overview: Fabian Tan's product looks at how to generate success through article writing. He promotes strategies and tools to increase the marketing value of articles that achieve their purpose of generating sales. This step by step article marketing guide includes information on forum research, affiliates, effective content writing, automation and more.
Price: $47
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 Product Creator: TrafficWave.net was founded by Brian Rooney and Stephen Hambright. They develop and manage autoresponder technology for small and medium sized businesses.
Overview: TrafficWave provide an alternative to Aweber autoresponders. They provide solutions for email marketing, tracking, newsletter publishing, contact marketing and training. This tool can be used to build lists from scratch or can have existing lists currently managed by other autoresponders transferred.
The TrafficWave product promotes itself as 'more than an automated responder' stating that it can be used for general email marketing purposes. You can collect data, track click-throughs, create opt-in forms and text messages.
There is a 30 day free trial followed by a monthly plan that is priced the same for managing one list or hundreds of lists. There is also a free report on how autoresponders can help businesses.
Price: $17.95/month
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 Wayne Van Dyck's software package for lead generation and MLM product marketing. Suitable for newcomers. Free training videos available
Price: $597.00/year
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 Product Creator: Frank Salinas' site tries uses pop-ups in an attempt to draw departing traffic back on to your site.
Overview: The product is simple php script that senses when someone wants to leave the site and rechannels the traffic. It is recommended by the IMC and has several uses; building opt-in lists, promoting affiliate programs, announcing special offers, promoting products, building anticipation and conducting exit interviews. Text, video and audio messages can all be loaded.
The script can be added by non-technical site owners.
Price: $27
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 Product Creator: Keyword Spy.com
Overview: A system that enables businesses to spy on their competitors advertizing strategies, including key words and AdWords budget, as well as undertake advanced searches and key word research. It enables businesses to use key information and intelligence to plan smart marketing campaigns.
Price: Products start $90
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 Product Creator: Internet Marketer, Thomas Northrup's mailing list builder.
Overview: An internet marketing tool containing graphics, an e-book creator, SEO tools, rebranding software and more. The product is advertized for free.
Price: free
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 Product Creators: Jay Stockwell and partner Allan Gardyne's site promotes business tools and resouces to improve online business performance.
Overview: The PPC Loophole Package is a set of training, tools and software used to help entrepreneurs focus their business and improve their effectiveness and turnover. The resource is a set of 7 videos with topics including landing pages, blogs, Google, key word research and more. The training is the theoretical side of the strategy and involves another product, Speed PPC Pro V4 2010, for the practical application. This is enhanced PPC campaign building software.
Price: $4.95 trial then 3 x $165
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 Product Creator: Erik Stafford's strategies on how to get started with an online business.
Overview: An online course designed for those just starting out in the world of online entrepreneurialship. The training covers getting started, list building and marketing. There are also additional resources such as various task checklists and information on current newbie pitfalls. In addition to this training the site promotes the Insiders' Club and the price of the training includes a 30 day free trial of this site. If purchased the cost is $49.95 a month.
Price: $4.95
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