GlossaryAd swapA free advertising strategy wherein one member submit websites to be advertised on other members' sites in exchange for advertising their sites on that member's site Adsense (Google)Google PPC and CPA advertising programs
Adwords (Google)Content used in advertisements on Google's pay per click system.
Affiliate (Marketing)An affiliate marketer may advertise the sale of someone else's information (ebook) or product. He receives a percentage from the sale of the product from his advertisement .
AutopilotContinues automatically on a predestined course.
AutoresponderA software program that automatically responds to emails that have been sent to you.
BlogShortened from the words web log. It is a website that contains commentaries, articles and is often used as a diary, expressing one's thoughts and feelings.
CPA - Cost per Action/AquisitionAn online business model wherby a source advertiser pays for each specified action acquired for them by sub-advertisers. The action may be a sale or even acquisition of a (potential) customer's zip code, email, name etc. CPC - Cost Per ClickPrice paid on clicked advertisement in a pay per click program.
DownlineThis expression is used in multi-level-marketing. The downline consists of prospects that you have recruited or other members who have enrolled after you and placed in your team, whereby your income is generated.
EbookDownloadable book from the internet. The book is supplied in digital format.
EzineA digital magazine to which subscribers may submit articles.
Forced ContinuityWhereby you receive a free trial offer or reduced fee for a particular service or system. This is followed by a recurring monthly fee paid automatically by credit card or through paypal. FTM - Fixed Term MembershipMembership to a community or website, newsletter or blog, for a fixed period of time. Funded proposalThe main aim of a funded proposal is to sell to prospects a low priced front-end product or service, in order to maintain your business, whether or not prospects join your primary business. This income will pay for your advertising expenses.
GiveawaysPresents in the form of products/ebooks are "given away"in order to promote the back end product.
InfoproductThe product being sold is information. It is usually in the form of ebooks.
JV - Joint VentureAn agreement between two or more people or companies involved in a business enterprise.
Landing pageRefer to the term "squeeze page". ListbuildingTo build up a list of prospects who are interested in your information and/or product in the long run. By building your reputation and being in touch with the people on your list creates a steady following which also ensures word of mouth referrals.
Page 1 of 212
|